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The Internet has such enormous power in creating dysfunctional and damaging social contagions. So the beauty of this short film is compelling in positive and negative ways. I'm bipolar and, like many mentally ill people, I struggle with suicidal ideation. Though this film doesn't kick up that stuff for me, I can certainly see how it could affect others.

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founding

I don't think it is appropriate at all for a corporation to publicize someone's assisted suicide. I don't trust Simmons motives for fianancing the ad are at all altruistic and as more and more of these public-private partnerships between governments and the business sector come to light as it has with collusion between govt and big tech this ad campaign begins to smack more of an advertising campaign to beautify a controversial government policy of questionable ethics than a heartfelt memorial to a young woman's life. Governments and extra-governmental organizations such as the WEF are trying to find ways to reduce the cost of the 'surplus population' and what easier way to reduce the burden on the tax base than to make assisted suicide not only legal but also a fashionable escape for struggling people from an increasingly cold and disconnected world. To me it smacks a more sublte and insidious version of the way the Euthanasia of Thomas Smith was turned into a propaganda event in Man in the High Castle.

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So you don’t think death can be beautiful?

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